Rueckert Advertising & Public Relations in Albany, NY

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Parham Promoted To Vice President Of Public Relations

October 27, 2015 – Rueckert Advertising and Public Relations, Inc. announces that Edward Parham, formerly director of public relations, has been promoted to vice president of public relations.

In his new position, the Clifton Park resident will continue to advise agency clients on all public relations matters, including counseling, targeted communications activities, crisis management, and special event work.

“Ed’s strategic and creative expertise have proven invaluable to the company,” said Rueckert Advertising Vice President Chris Rueckert, adding that he has embraced the evolving role of practitioner, allowing his clients to remain competitive in an increasingly technological and interactive world. “Ed is the utmost professional in the truest sense of the word, and our clients immediately recognize the tremendous value he brings to each project. I am happy to announce his well-deserved promotion.”

With more than 20 years of experience in the PR industry, the England native has a track record of developing innovative marketing and PR strategies for clients in an array of industry sectors and for some of the region’s most recognized sports and non-profit events, including the annual Freihofer’s Run for Women 5K, Troy Turkey Trot and American Diabetes Association’s Saratoga Tour de Cure cycling event.

Prior to his tenure at Rueckert Advertising, Parham served as director of community relations for the American Lung Association of Central New York. Before that, he was director of public relations for Major League Soccer’s bid committee in Boston, and assistant press officer for World Cup USA 1994/Boston venue, where he provided media relations support for hundreds of international media outlets. Parham began his career as a newspaper reporter before serving as staff writer at The College of St. Rose.

Parham’s work has been recognized on numerous occasions by the Public Relations Society of America (Capital Region Chapter) and the American Marketing Association (Capital Region Chapter).  In 2013 he was recognized with the 2013 Outstanding Practitioner Award from the Public Relations Society of America (Capital Region Chapter).

He is a graduate of St. Lawrence University and holds a master’s degree in mass communication from Boston University.

   

Rueckert Advertising Adds Three More To Client Roster

August 24, 2015 — Rueckert Advertising & Public Relations Inc. (rueckertadvertising.com), one of the Capital Region’s leading full-service advertising, marketing and public relations firms, announces the addition of three new clients:

• The Meadows at Glenwyck, an independent living community for individuals ages 55+, has tapped the agency to provide comprehensive marketing services, including a new website, marketing collateral pieces, print advertising, online advertising, social media and public relations. Located in Glenville, The Meadows at Glenwyck offers a variety of one- and two-bedroom apartments, as well as a Senior Engaged Life program that encourages residents to remain active in mind, body and spirit as they enjoy everything from regular speakers and outings to Pilates and cooking classes.

• Northern Rivers Family Services, a not-for-profit organization that provides business management and program guidance to its affiliate agencies, Northeast Parent & Child Society and Parsons Child and Family Center, has chosen Rueckert Advertising for marketing and branding services. The agency will provide brand and positioning strategy, as well as a new logo, tagline and templates.  It is also developing a separate campaign to recruit foster parent families.

• Hometown Health Centers, the only not-for-profit, federally qualified health center in Schenectady County, has selected the agency to redesign its website, produce a long-form video, as well as create print advertisements and radio commercials. Rueckert Advertising is also providing ongoing public relations support for HHC, which provides high-quality, cost-effective primary health care to children and families, behavioral health and lab services, as well as comprehensive dental care.

“Rueckert Advertising is excited to position these businesses as leaders in their market and expand their business to the next level,” said Rueckert Advertising VP Chris Rueckert.

   

Rueckert Advertising Welcomes Three New Clients

February 1, 2015 — Rueckert Advertising & Public Relations, Inc., one of the Capital Region’s leading full-service marketing communications firms, has added three new clients to its roster.

Read more: Rueckert Advertising Welcomes Three New Clients

   

Rueckert Advertising And SUNY Delhi Team Up To Bolster College's Recruitment Efforts

October 21, 2014 — Rueckert Advertising and Public Relations Inc. was recently selected by the State University of New York at Delhi to provide marketing materials in support of the university’s recruitment efforts.

Read more: Rueckert Advertising And SUNY Delhi Team Up To Bolster College's Recruitment Efforts

   

PRSA Capital Region Honors Parham With "Outstanding Public Relations Practitioner" Award

NOVEMBER 13, 2013
Edward Parham of Clifton Park, director of public relations at Rueckert Advertising and Public Relations, Inc., was recognized last night with the 2013 Outstanding Practitioner Award from the Public Relations Society of America’s (PRSA) Capital Region Chapter.

Read more: PRSA Capital Region Honors Parham With "Outstanding Public Relations Practitioner" Award

   

Rueckert Advertising and Public Relations “Trots Home” With American Marketing Association Honors

OCTOBER 7, 2013

An integrated marketing campaign executed on behalf of the record-breaking 65th annual Troy Turkey Trot earned Rueckert Advertising and Public Relations, Inc. and social media partner blue.0 top honors at the American Marketing Association’s 19th Mark of Excellence awards ceremony, which was held Oct. 2 at the Glen Sanders Mansion in Scotia.

Read more: Rueckert Advertising and Public Relations “Trots Home” With American Marketing Association Honors

   

Rueckert Advertising & Public Relations Named Finalist For Mark Of Excellence Awards

JULY 12, 2013
Rueckert Advertising & Public Relations, Inc. has been named a finalist for the American Marketing Association’s 2013 Mark of Excellence Awards for its marketing efforts on behalf of the 65th annual Troy Turkey Trot and a statewide campaign to recruit volunteer firefighters for the Fireman’s Association of the State of New York (FASNY).

Read more: Rueckert Advertising & Public Relations Named Finalist For Mark Of Excellence Awards

   

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